“Alexa, Play My Podcast”
A couple of weeks ago I put a post on here all about the impact and power that Amazon Music moving into the podcast space could have.
There were some impressive stats, some thought-provoking ideas and then I neglected to actually tell the podcasters amongst you how to actually get setup on this mega-platform I was raving about!
So, in the below video I will show you exactly how to get your podcast on to Amazon Music.
https://youtu.be/x3426JIYCZQ
Any sector that Amazon moves into seems to get dominated by them, so it’s no wonder that podcasters around the world are excited that Amazon Music now includes podcasts.
But why — specifically — is everyone so excited about the online store / streaming giant / digital behemoth moving into the podcast space?
Well, in one word, the answer is Alexa!
In the UK alone 1 in 5 households have a smart speaker and 22% of people who own a smart device say they use it to listen to pods!!
We estimate that the latest Amazon update could mean over a million new listeners for UK podcasters.
Let’s break that down into numbers:
🏠 27 million households
🔈 1 in 5 have a speaker 22% of those 1 in 5 listen to podcasts
👂 so that’s 1,200,000 sets of ears.
So, the numbers have got you excited, right? Well then my friends, get cracking and put your show on to the Amazon platform…
